El Izi (el /eː.si/), was established in January 2002,
aiming to produce unique projects in Marketing and Communication areas,
merging the precision of the academia with the real life scenarios of the practical life.
El Izi, tries to tap into different resources of the academia and the
business life, blending these two worlds.
Nukhet Vardar,
the founder of El Izi Istanbul and Brands Whisper’g®,
London has been working both as a practitioner and an academician in Marketing/ Communications since 1985.
Brands Whisper’g® initially started as www.markalarfisildiyor.com
in Turkey in March 2016 as El Izi’s project.
Again the aim was to bring together the two worlds –
this time, teaching marketing theories developed by academia
merging it with the richness of business life.
More case studies published by Sage Business Online
Case Series
Audio lecture series with
Henry Stewart Talks
ETCEP Launched by the Ministry of Education
EU COST (European Cooperation in Science and Technology) Project IS0905
